Communication with Employees

The Importance of Good Communication with Employees As a business owner, you likely wear many hats and have a lot on your plate. It can be easy to forget the importance of good communication with your employees. However, effective communication is essential to maintaining a happy and productive workplace. Let’s take a look at why…

Africa’s overlooked business revolution

The Opportunity in Africa Africa is often misunderstood. Global business leaders who operate with outdated perceptions of the continent run the risk of missing out on one of the 21st century’s great growth opportunities. Let’s test your own perceptions: How many companies in Africa earn annual revenues of $1 billion or more? Take a guess.…

How to Win

How to Win in Business You’ve started your own business. Congratulations! This is a huge accomplishment that required a lot of time, energy, and dedication. But now that you’re up and running, it’s time to start thinking about how to make your business thrive. How do you take your business to the next level and…

How Fashion Can Fight Amazon

How can fashion put up a fight against Amazon? To compete with Amazon, fashion retailers need to focus on creating experiences per square foot. This means ensuring physical opportunities for customers to try, play, learn, be inspired, and perhaps even co-create in the space. Brand ambassadors can be deployed to share their expertise and experience…

The Day of Reckoning for Retailers

Retail’s Point of No Return It’s no secret that the retail industry is in a state of flux. With the rise of e-commerce and the ubiquity of digital media, traditional brick-and-mortar retailers are being forced to reevaluate their business models. To stay relevant, many retailers are turning to experiential marketing as a way to lure…

How You Treat People

How You Treat People Matters The way you treat people says a lot about you as a person and as a business owner. If you want to be successful, you need to make sure that you are always treating people with respect, no matter who they are or what their position is. Here are three…

The Aim of Marketing

The Importance of Marketing Research Marketing research is a crucial tool for any business owner or marketing professional. By taking the time to invest in market research, you can save a lot of time and money while also gaining valuable insights into your target market. In this blog post, we’ll discuss the various benefits of…

Achieving Effective Communication with Employees

On Communication with Employees In order to successfully communicate with employees, it is important to understand their needs and how they prefer to receive information. Some employees may prefer face-to-face communication, while others may prefer to receive information through written memos or emails. It is also important to be aware of the best times to…